Composable Custom Audiences

Only from Allant

CUSTOM + MULTI-SOURCED + READY-TO-GO

Reduce cost-per-acquisition and increase average transaction value with composable audience intelligence that connect brands with high-value consumers primed to purchase.

11B+

multi-sourced consumer data points

6,300

online behavioral & intent signals

4x 

daily updates with frequent refreshes

Hours

to activate, not
weeks

Not just "ready-to-activate." Ready to outperform.

Most providers build from a single data source. Allant composes your audience across many, harmonized at the element level inside AMP+. That means broader coverage, higher accuracy, faster iteration...and audiences your competitors don’t even see.

Why Allant audiences are different:

Multi-Sourced Composability

Multiple best-in-class data providers, linked, keyed, and enriched in real-time.

Element-Level Quality

AMP+ selects the best source per attribute; no more "pick a file and hope."

Exclusive & Brand-Tailored

Custom audiences built for your proposition - optionally exclusive to your brand.

Unlimited Signal Combinations

Move beyond ~1,900 stock segments to precision compositions that convert.

Speed + Scale

Activate in hours, not weeks, with closed-loop, omni-channel optimization

Accelerating the Path to Purchase with a Curated, Hyper-Targeted Audiences

Allant's hyper‑targeted, curated audience strategy is designed to drive impact where it matters most - by accelerating prospects through awareness and consideration, moving them swiftly toward decision. By engaging the right audience with precision, we reduce wasted impressions and increase relevance, ensuring every touchpoint contributes meaningfully to the customer journey.

The key to unlocking this acceleration is meticulous planning. A well‑structured activation flow, paired with compelling creative that resonates emotionally and strategically, maximizes engagement. With strong calls to action (CTAs) built into every step, we not only capture attention, we also prompt the audience to act, shortening the decision cycle and delivering measurable results.

How we build your audience:

Identify people with genuine category interest

NEED / DESIRE
Identify people with genuine category interest and latent demand.

Detect buyer intent and stage

READINESS
Detect where buyers are in-journey and primed to act.

match preference and values to your brand

ALIGNMENT
Match preference and values to your brand and offer.

Confirm they can be targeted effectively across channels

REACHABILITY
Confirm targetability across email, social, display, CTV, SMS, and direct mail.

We analyze unlimited combinations of digital behavioral attributes and intent signals to surface high-value, net-new audiences others miss.

Ready-to-go audiences, or tailor-made, brand-exclusive audiences.

Start with proven signal recipes or brief us on outcomes and we’ll compose audiences unique to your brand and market.

One11

COMPOSE
Map 11B+ datapoints and 6,300 signals to your KPIs.

Two22

QUALIFY
Vet against Need, Readiness, Alignment, Reachability.

Three33

ACTIVATE
Deploy consistently across your stack (email, social, display, CTV, direct mail, SMS).

Four44

OPTIMIZE
Close the loop quickly; iterate in hours, not weeks.

Composable Audience Intelligence vs Single-Sourced Data

Unlike traditional CDPs, list brokers, or DIY stacks, which generally rely on single-source data and siloed insights, Composable Audience Intelligence empowers the dynamic exploration, combination, and activation of multi-source data to identify high-value, net-new audiences that competitors often overlook because they didn’t know they exist.

Single-Source Segments

single sourced data

Narrow coverage
Stale updates
File level conflicts
Slow testing cycles
Limited precision

Allant Composable Audiences

Multi sourced data

Multi‑source coverage
Element‑level truth
Rapid ingestion of new signals (in hours)
Fast test‑and‑learn
+20% measured gains in coverage & accuracy per added source

Activate anywhere you market

AMP+ deploys to your stack without rip-and-replace—portable audience definitions, identity fidelity (even across walled gardens), batch or trigger-based campaigns, all in one environment.

Ready to see what Allant can do for you?