Insight and Expertise
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As digital marketers become increasingly data driven and CMOs demand better customer insights, the legacy “marketing database” is rising once again CHICAGO, May 8, 2018 /PRNewswire/ — Allant Group, a nationally recognized, data-driven analytics firm, announced that independent research firm, Forrester Research, Inc., has recognized Allant among the technology-led database vendors cited, as a strong…
Facebook’s current problems with data privacy make next month’s European Union implementation of regulations related to the General Data Protection Regulation (GDPR) even more relevant here in the United States. The Chicago Tribune turned to Tim Sullivan, SVP at Allant Group, for more information on the GDPR and people’s personal rights. Click here to read the…
Being data driven is no longer enough. To remain competitive, firms must transform into insights-driven businesses. What does this mean? It means utilizing data for insights that are always actionable, continuously learn and invest strategically, and make insight-to-action a team sport. In this report, you will learn: Why data Insights are only as valuable as…
True Influence, the market leader in fact-based B2B account marketing technology and data services announced today that it has partnered with the Allant Group, a nationally recognized data and analytics firm, to provide a consolidated view of business prospect data. True Influence’s proprietary intent monitoring platform, InsightBASE, already delivers third party data and insights for…
The only real-time omnichannel solution that empowers retail marketers to take control of their customer data, March 6, 2018 — RedPoint Global, the leading provider of customer data platform and customer engagement technology, today announced the availability of RedPoint Accelerator™, a packaged solution for retail marketers. With RedPoint Accelerator, retail marketers can easily unify their…
High-impact sales executive to lead data and analytics firm to next stage of growth Allant Group, a nationally recognized marketing technology services provider, announced the recent appointment of Marty Shepard to Senior Vice President of Sales. In this role, Shepard assumes responsibility for all aspects of Allant Group’s sales and business development strategy. “I am…
Allant Group, a nationally recognized, data-driven analytics and marketing firm, announced a partnership with RedPoint Global, a provider of data management and customer engagement technology, to deliver pre-packaged solutions for retailers optimizing customer engagement and accelerating revenue generation.
Allant Group, a nationally recognized, data-driven analytics firm, announced its acquisition of RiverPoint Solution Group, one of the leaders in delivering marketing solutions that increase customer value and engage prospects through seamless message management across owned, paid and social media.
Allant Group, a nationally recognized, data-driven analytics firm, today announced a partnership with Aginity, a leader in enterprise analytics management software.
Forrester Research report recognizes Allant Group as a partner to leverage in the “Vendor Landscape: The Consumer Data Ecosystem’s Service Providers, Q3 2017”
Allant Group, a nationally recognized, data-driven analytics firm, is one of ten companies featured in The Forrester Wave™: Customer Analytics Services Providers (CASP), Q3 2017 report that was recently published.
Allant Group has moved! New space, new location, new collaboration areas and new signs…but the same great solutions and service!
Today we are excited to announce our newest offering, which allows real time access to our identity resolution services (reverse email, reverse phone append, hygiene, and IRIS keying services) and consumer data.
According to Forrester “the prospect of working with a strategic data and analytics partner to uncover and pursue new business opportunities and finally join the insights revolution is appealing, yet firms don’t know their options.”
The Allant Group video, Data to Insights to Action, highlights how Allant Group strives to provide excellent customer service and glean actionable insights from client data that creates significant value.